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Manager of Strategic Initiatives

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DeShaun Robinson is the Manager of Strategic Initiatives for the GMC. He leads committee and project activities aligned with the GMC's strategic plan and community-solution work. A graduate of Concordia University of Wisconsin with a degree in marketing, DeShaun brings extensive experience in strategic thinking, business coaching, sales, sports analytics, and account management. DeShaun also co-founded Premier Level Sports, a skills and player development company hosting basketball camps and clinics throughout Wisconsin. Through that business development experience, he worked in analytics and strategy with the Milwaukee Bucks and Marquette University. Additionally, he served on the panelist board of the Sports Finance Summits in Los Angeles. Most recently, DeShaun managed the brands of athletes and influencers as an account manager for LW Branding. He refined his sales and marketing skills developing relationships with partner companies and charities through research of white space opportunities and backgrounds.

In addition to his professional experience, DeShaun is actively involved in his community by coaching basketball teams through the Wisconsin Playground Club. He spends his free time trying new restaurants, working out and enjoying time with family and friends.

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